The Jewelry Revolution Subverting Tradition:The High-End Aesthetic Counterattack of Gold Link Tennis Bracelets
The Jewelry Revolution Subverting Tradition:The High-End Aesthetic Counterattack of Gold Link Tennis Bracelets The Jewelry Revolution Subverting Tradition:The High-End Aesthetic Counterattack of Gold Link Tennis Bracelets
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Platinum Heart & Cross Earrings

Platinum Heart & Cross Earrings

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Platinum Heart & Cross Earrings

Pure gold (fine gold) is softer than pure silver but harder than tin. Its beauty and luster are unmatched by any alloyed gold. The extreme malleability, ductility, and softness of pure gold make it practically useless for jewelry applications.

Alloying elements (other metals) are added to gold to increase the toughness and hardness of the gold alloy. While almost any metal can be alloyed (melted) with gold, only certain metals will not dramatically change the color or make the metal brittle. The addition of indium, for instance, turns gold purple and gives gold alloy the workability of glass.

Over time, certain percentages of gold have become legally recognized 'karats.' The karat indicates the amount of gold as a percentage of the total, i.e. 24 karat is 100 percent gold. Thus 14 karat is 14/24 gold or 58.33 percent gold. Gold standards vary around the world. In the United States, 24, 22, 18, 14, and 10 karat gold are the only karats allowed to be sold as karated gold.

The composition of White Gold is Gold, Copper, Nickel (or Palladium), Zinc andand Gold

Adjusting the proportions of base metals (non-precious metals) provides an array of colors. They also enhance properties such as castability, hardness, corrosion resistance and workability.

5 basic truths about platinum and its benefits

Platinum in Pure Alloys are 90-95% pure platinum, whereas 18k gold is 75% gold.

The purity of Platinum makes it an ideal hypoallergenic choice, especially for those seeking a naturally clean white metal.

Platinum is Rare Platinum is 30 times rare than gold. In fact, it takes ten tons of ore and five months to produce just one ounce of platinum!

Platinum is Strong It is actually one of the strongest and most enduring metal in the world. It is one of the heaviest, too, weighing 60% more than gold and also more malleable.

Platinum has Distinctive Platinum sheen and is different from silver or white gold. It has a distinctive white tone all its own.

Sterling, at over 92% silver, is quite pure. Perhaps this metals most remarkable attribute is the way it ages. Silver patinas so beautifully that designers often exaggerate the quality, incorporating recesses protected from the natural polishing of everyday wear and even pre-oxidizing the surface.

Designed with YOU in mind: Using our years of experience providing the top quality jewelry through our stores in Northern Florida, we have created a collection that is just as memorable, unique, and stunning as YOU.

Your satisfaction is our highest priority: All of Treasure Fine Jewelers products come with a Lifetime Limited Warranty.

No compromises on excellence: All of our Treasures are made using only the top quality materials by highly skilled craftsmen and craftswomen.

Manufactured for Lifetimes: Our bands are manufactured using the latest in cold-drawn band manufacturing processes, making them incredibly tough & durable.

Sustainable: Treasure Fine Jewelers are committed to sourcing only the top-quality materials from the most sustainable of sources. Treasure only uses ethically sourced, no-conflict diamonds from Canada, South Africa, Botswana, Australia, and Namibia. All our suppliers are certified by the Responsible Jewelry Council.

Mission & Vision: Treasure Fine Jewelers was launched with the goal to revolutionize the online jewelry buying experience and has been doing just that since we opened our door back in 2003. We aim to provide unmatched customer service to you by being a customer-first organization and becoming your go-to jewelry store, both online and at our Brick & Mortar locations all across Northern Florida.

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